SEOUL NATIONAL UNIVERSITY · CENTER FOR LAW & ECONOMICS
Center for Law & Economics, Seoul National UniversityCENTER FOR LAW & ECONOMICS
ECONOMICS · RESEARCH RECORD
Asia PacificDevelopment

Integrating Green Marketing and Environmental Behavior to Predict Revisit Intention in Indonesian Ecotourism

AT A GLANCE

About this material

Purpose: The escalation of ecotourism as sustainability-oriented travel highlights the inconsistency of tourists' responsible actions during visits, which is also known as the attitude-behavior

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